About Our Logo Design

Why did we use the Dragon Fly?
The dragonfly will remain our inspiration in our design world on many levels.
For centuries across the world the dragonfly has symbolized change, transformation, and adaptability as well as happiness, hope, love & new beginnings. The Dragonfly’s scurrying flight across water represents an act of going beyond what is on the surface and looking into the deeper implications and aspects of life.
The Dragonfly is colourful both on its wings and body.  Iridescence shows itself in different colours depending on the angle and how the light falls on it. The magical property of iridescence is also associated with the discovery of one’s own abilities by unmasking the real self and removing the doubts one casts on his/her own sense of identity.
It flies only for a fraction of its life. This symbolizes and exemplifies the virtue of living in the moment and living life to the fullest. By living in the moment you are aware of who you are, where you are, what you are doing, what you want, what you don’t want, and to make informed choices on a moment-to-moment basis.
The eyes of the Dragonfly symbolize the uninhibited vision of the mind and the ability to see beyond the limitations of the human self.  Dragonfly’s can be a symbol of self that comes with maturity. They can symbolize going past self-created illusions that limit our growth and ability to change.
We have now incorporated the Dragonfly’s symbolic meaning to our design world.
On many occasions we have stepped in and upgraded and modernized more established businesses’s corporate identity, branding & websites so that their specific target audience can relate & connect with the brand.
This essentially leads to brand curiosity which leads to engagement and hopefully ends up with brand loyalty. This is the Dragon Fly changing, adapting & transforming. The Dragonfly moves with elegance and grace. The magic of the Dragon Fly is also a big element that drew us to create our unique logo icon. The Dragon Fly is put together perfectly – if you view it closely you will see it has been created almost to perfection. The skeleton lines, the colour & how elegantly it all works and moves in unison .
As designers we strive to create the perfect final product for according to the clients brief. We have a knack for detail & will only mark the project as done when everything flows & work together perfectly.
In short, we strive to design perfection & the Dragon Fly is awfully close to that in nature. Adding a sophisticated font to the icon helps to achieve a perfect design.
At Jane-Eye Creative we create & design with style & class. We make sure we are up to date with all the latest trends & technology so that we can collaborate on our clients ideas and provide them with the finest possible designs.